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‘Battambang wax coconut’ mulled as collective brand [Repost]

The Ministry of Commerce plans to register “Doung khtis Battambang” – or “Battambang wax coconut” – as a “collective brand” to ensure the sustainability of the regional delicacy and continued benefits for farmers and local actors, as well as to bring a taste of local culture and tradition to a broader international audience.


“Collective brands” are intellectual property (IP) assets based on an underlying ecosystem of businesses, merchants and professionals from the same industry or geographical region that typically pool resources, share information and provide other benefits among members.


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[Reposted from Phnom Penh Post]